{"id":19834,"date":"2022-04-05T00:50:00","date_gmt":"2022-04-05T04:50:00","guid":{"rendered":"https:\/\/promotelabs.com\/blog\/?p=19834"},"modified":"2022-08-02T13:00:01","modified_gmt":"2022-08-02T17:00:01","slug":"online-business-checklist","status":"publish","type":"post","link":"https:\/\/promotelabs.com\/blog\/online-business-checklist\/","title":{"rendered":"Online Business Checklist &#8211; How To Build An Automated &#038; Profitable Sales Machine"},"content":{"rendered":"<p>Everyone seems to be looking for <strong>the perfect online business checklist<\/strong> that will give them the easy steps to autopilot money-making right away online. Read below and you will get right steps on building a hands-free (or as hands free as it gets) online business.To really understand hands free, let start with some perspective&#8230;<\/p>\n<p><em>This is a true story. Merv Grazinski from Oklahoma City bought a spankin&#8217; brand new Winnebago motor home, and the first time driving it (on the way home from the sales lot, to be precise) on the freeway, he set the cruise control for freeway speed and then&#8230;went into the back to make coffee!<\/em>Yep, he crashed.&nbsp;What&#8217;s the moral to this story? Well, w<em>e\u2019ve all been told we should set up an autopilot money-making system with hands-free lead magnets blah blah. But these &#8220;<em>systems<\/em>&#8221; work no better than auto drive (cruise control) on a Winnebago. <\/em><em>If you try to do auto-pilot without setting up the right systems you will waste time and money &#8211; then crash.<\/em><\/p>\n<p>If you want to get it done right the first time, then you\u2019re going to want to walk your way through this <strong>checklist for building a hands-free, profitable sales machine using an autoresponder.<\/strong>&nbsp;<\/p>\n<p><span><img decoding=\"async\" loading=\"lazy\" alt=\"Online Business Checklist\" width=\"592\" height=\"382\" title=\"Online-Business-Checklists\" data-id=\"26712\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/05\/Online-Business-Checklists.png\" data-width=\"592\" data-height=\"382\" data-init-width=\"1000\" data-init-height=\"646\"><\/span><\/p>\n<h2 style=\"text-align: left;\">Choose a Niche<\/h2>\n<p style=\"\"><strong>There are two keys to this step:<\/strong><\/p>\n<ul>\n<li>                    <span>Choose something<strong> profitable.<\/strong> Because if it\u2019s not profitable, then you don\u2019t even need to bother walking through the rest of this checklist.<\/span><\/li>\n<li>                    <span>Choose something<strong> evergreen.&nbsp;<\/strong>That way, you can do all the work upfront\u2026 and profit from it for a long time to come.<\/span><\/li>\n<\/ul>\n<p style=\"\"><strong>To figure out what\u2019s evergreen and profitable, take these steps:<\/strong><\/p>\n<ul>\n<li><span><strong>Search for the niche in Google <\/strong>to see if there are a lot of marketers targeting the niche (which is a good sign).<\/span><\/li>\n<li><span><strong>Look for evidence that marketers are regularly placing paid ads <\/strong>all around the web in your niche as well as in offline publications.<\/span><\/li>\n<li><span><strong>Check if there are offline venues<\/strong> catering to your niche (stores, magazines, etc.).<\/span><\/li>\n<li><span><strong>Use Google Trends<\/strong> to see if the niche has enduring popularity.<\/span><\/li>\n<li><span><strong>Search marketplaces<\/strong> like Amazon to see if there are a lot of products selling well to the niche (a very good sign).<\/span><\/li>\n<\/ul>\n<p><strong>In other words, look for audiences, people buying products, and marketers advertising to this niche.<\/strong> If you see all those things, then the niche is likely to be profitable.<\/p>\n<p><span><img decoding=\"async\" alt=\"Online-Business-Checklist-Audience\" data-id=\"26715\" width=\"592\" data-init-width=\"1000\" height=\"416\" data-init-height=\"704\" title=\"Online-Business-Checklist-Audience\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/05\/Online-Business-Checklist-Audience.png\" data-width=\"592\" data-height=\"416\"><\/span><\/p>\n<h2 style=\"text-align: left;\">Find Out What Your Audience Wants<\/h2>\n<p>Once you find a profitable, evergreen niche, then you need to figure out<strong> w<\/strong><strong>hat they want.<\/strong> To do this, find out what they\u2019re already buying on your competitor\u2019s sites and on marketplaces. If they\u2019re already buying a particular sort of product today, they\u2019re likely to buy it next week too.<\/p>\n<p><strong>Here\u2019s what you\u2019re looking for:<\/strong><strong><\/strong><\/p>\n<p><strong><\/strong><strong><\/strong><\/p>\n<ul>\n<li><strong>Bestsellers.<\/strong><\/li>\n<li><strong>Multiple similar <\/strong>(competing) products.<\/li>\n<\/ul>\n<p><strong>Both of these are evidence that a product is in demand.<\/strong><\/p>\n<p><strong>TIP: <\/strong><em>Pay particular attention to evergreen products, as you want to set up an autopilot machine that works for you over the long term.<\/em><\/p>\n<p><span><img decoding=\"async\" alt=\"Online-Business-Checklist\" data-id=\"26723\" width=\"592\" data-init-width=\"1000\" height=\"499\" data-init-height=\"843\" title=\"Online-Business-Checklist\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/05\/Online-Business-Checklist.png\" data-width=\"592\" data-height=\"499\"><\/span><\/p>\n<h2 style=\"text-align: left;\">Create an Offer<\/h2>\n<p>Now that you know what your audience is buying, you need to figure out what you\u2019re going to sell to them.<\/p>\n<p><strong>You have two options:<\/strong><\/p>\n<ul>\n<li><strong>Sell an affiliate product.<\/strong> If you go this route, do your market research to pick something that\u2019s already selling well.<\/li>\n<li><strong>Create your own digital product. <\/strong>Create something that\u2019s similar yet better to the offers that are already selling well in your niche.<\/li>\n<\/ul>\n<p><span><img decoding=\"async\" alt=\"Online-Business-Checklist-autoresponder\" data-id=\"26736\" width=\"592\" data-init-width=\"1000\" height=\"305\" data-init-height=\"516\" title=\"Online-Business-Checklist-autoresponder\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/05\/Online-Business-Checklist-autoresponder.png\" data-width=\"592\" data-height=\"305\"><\/span><\/p>\n<p><strong> <\/strong><\/p>\n<h2 style=\"text-align: left;\">Get an Autoresponder<\/h2>\n<p>Did you know that people who buy products marketed through email spend 138% more than people that do not receive email offers?And that 72% of consumers say that email is their favored conduit of communication with companies they do business with.61% say they like to receive promotional emails weekly and 28% want them even more frequently.55% of ALL companies generate more than 10 percent of sales from email.<\/p>\n<p>If you want to learn more about how to &#8220;Start Making Money With Email Marketing&#8221; we have an awesome post <a href=\"https:\/\/promotelabs.com\/blog\/making-money-with-email\/\" target=\"_blank\" rel=\"noopener\">here<\/a> (opens in new tab)Now you need to get a reputable, feature-rich email service provider so that you can set up an autoresponder and start cashing in!<\/p>\n<p>We recommend a service like ConvertKit.<\/p>\n<p><span><a href=\"https:\/\/promotelabs.com\/blog\/convertkit-review\/\" target=\"_blank\" data-kmt=\"1\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" alt=\"\" width=\"392\" height=\"78\" title=\"convertkit-long\" data-id=\"19062\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2019\/06\/convertkit-long.png\" data-width=\"392\" data-height=\"78\" data-init-width=\"1626\" data-init-height=\"324\" style=\"\"><\/a><\/span><\/p>\n<p>If you want to learn more about <a href=\"https:\/\/promotelabs.com\/blog\/convertkit-review\/\" target=\"_blank\" style=\"outline: none;\" data-kmt=\"1\" rel=\"noopener\">ConvertKit<\/a>&nbsp;<\/p>\n<p><em>Once you have your auto responder chosen you will want the must-have tools that will compel your subscribers to pay close attention to every email you send&#8230;<\/em><\/p>\n<p><em>You can search all over the internet I you won&#8217;t find a tool which provides a better a collection of high-converting elements to use in your emails than <\/em><a data-kmt=\"1\" href=\"https:\/\/secret.emaildyno.com\/\" style=\"outline: none;\" target=\"_blank\" rel=\"noopener\"><em>EmailDyno<\/em><\/a><em>&#8230;&nbsp;<\/em><\/p>\n<p><span><a href=\"https:\/\/secret.emaildyno.com\/\" target=\"_blank\" data-kmt=\"1\" rel=\"noopener\"><img decoding=\"async\" alt=\"EmailDyno\" data-id=\"24760\" width=\"592\" data-init-width=\"1080\" height=\"296\" data-init-height=\"540\" title=\"EMAILDYNO-SPLASH-OPTIMIZED\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2021\/12\/EMAILDYNO-SPLASH-OPTIMIZED.png\" data-width=\"592\" data-height=\"296\" data-link-wrap=\"true\"><\/a><\/span><\/p>\n<p><em>Here are <u>7<\/u>&nbsp;of the&nbsp;Email&nbsp;Dyno&nbsp;tools you could be using in your&nbsp;emails&nbsp;to boost opens and clicks right now.<\/em><\/p>\n<p>1) Countdown Timers<\/p>\n<p>2. Video Overlays<\/p>\n<p>3. Personalized Images&nbsp;<\/p>\n<p>4. Dynamic Surveys&nbsp;<\/p>\n<p>5. Dynamic Ratings<\/p>\n<p>6. Visual Progress Steps&nbsp;<\/p>\n<p>7. Bulletproof Buttons&nbsp;<\/p>\n<p>No coding required, all point and click simple to use and it works for any autoresponder \ud83d\ude42<\/p>\n<p><strong>Bottom line:<\/strong>&nbsp; If you send out marketing emails, then this all-in-one software should be in your toolbox! Check it out <a data-kmt=\"1\" href=\"https:\/\/secret.emaildyno.com\/\" style=\"outline: none;\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n<p><span><img decoding=\"async\" alt=\"Content Creation Funnel\" data-id=\"26430\" width=\"592\" data-init-width=\"6045\" height=\"353\" data-init-height=\"3603\" title=\"Content-Creation-Funnel\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/04\/Content-Creation-Funnel.png\" data-width=\"592\" data-height=\"353\"><\/span><\/p>\n<h2 style=\"text-align: left;\">Create a Lead Magnet<\/h2>\n<p>Your next step is to create an enticing lead magnet, which is the free product you\u2019ll offer in exchange for your prospect\u2019s email address.<\/p>\n<p><span><img decoding=\"async\" loading=\"lazy\" alt=\"Creat hands-free-lead-magnet\" width=\"249\" height=\"136\" title=\"leadmagnet\" data-id=\"19861\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2019\/11\/leadmagnet.png\" data-width=\"249\" data-height=\"136\" data-init-width=\"640\" data-init-height=\"350\" style=\"\"><\/span><\/p>\n<p><strong>Keep these tips in mind:<\/strong><\/p>\n<ul>\n<li style=\"\">                    <span><strong>Offer something desirable.<\/strong> Once again, turn to your market research to find out what your audience wants.<\/span><\/li>\n<li style=\"\">                    <span><strong>Create something that directly leads to your offer.&nbsp;<\/strong>Think of your paid offer as the \u201cnext step\u201d after the lead magnet. This could be a tool that helps people apply what they learned in the lead magnet, an information product that gives prospects the next step or more details on the topic.<\/span><\/li>\n<li style=\"\"><span><strong>Craft a good title.&nbsp;<\/strong>People will decide (in part) whether they want the lead magnet based on its title.<\/span><\/li>\n<li style=\"\"><span><strong>Design good cover graphics.&nbsp;<\/strong>Make a great first impression and build desirability for your product with good ecover graphics.<\/span><\/li>\n<li style=\"\">                    <span><strong>Create something to rock your prospect\u2019s world.&nbsp;<\/strong>Everything from the content to the interior design of the product should be stellar and impressive. If people like what they see in your lead magnet, they\u2019re going to be open to checking out your paid offer.<\/span><\/li>\n<li style=\"\">                    <span><strong>Offer a call to action.&nbsp;<\/strong>Your lead magnet should naturally lead to your paid offer \u2013 but you still need to end with a call to action, which is where you specifically tell people to click your link and check out the paid offer.<\/span><\/li>\n<\/ul>\n<p><span><img decoding=\"async\" alt=\"Online-Business-Checklist-leads\" data-id=\"26733\" width=\"592\" data-init-width=\"1000\" height=\"398\" data-init-height=\"672\" title=\"Online-Business-Checklist-leads\" loading=\"lazy\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/05\/Online-Business-Checklist-leads.png\" data-width=\"592\" data-height=\"398\"><\/span><\/p>\n<h2 style=\"text-align: left;\">Design a Lead Page<\/h2>\n<p>Now that you know what sort of juicy carrot you\u2019re going to dangle to get your prospects to join your list, your next step is to craft a persuasive lead page.<\/p>\n<p><span><img decoding=\"async\" loading=\"lazy\" alt=\"Create A Hands Free Leadpage\" width=\"330\" height=\"260\" title=\"lead-pages\" data-id=\"19867\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2019\/11\/lead-pages.png\" data-width=\"330\" data-height=\"260\" data-init-width=\"541\" data-init-height=\"427\"><\/span><\/p>\n<p><strong>There are two parts to this page:<\/strong><\/p>\n<ul>\n<li><strong>The sales copy. <\/strong>This needs to be benefit-driven, attention-getting copy that compels prospects to give up their email address in exchange for your irresistible lead magnet.<\/li>\n<li><strong>The actual design.<\/strong> It needs to look professional, otherwise your prospects are going to bounce off the page almost as soon as they arrive.<\/li>\n<\/ul>\n<h2 style=\"text-align: left;\">Set Up an Autoresponder Series<\/h2>\n<p>The next step is to set up an initial evergreen email series (with anywhere from three to five, seven or more emails)<\/p>\n<p><span><img decoding=\"async\" loading=\"lazy\" alt=\"Email hands free\" width=\"336\" height=\"168\" title=\"email-autoresponder-convertkit\" data-id=\"19869\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2019\/11\/email-autoresponder-convertkit.png\" data-width=\"336\" data-height=\"168\" data-init-width=\"640\" data-init-height=\"320\"><\/span><\/p>\n<p><strong>These aim to do the following:<\/strong><\/p>\n<ul>\n<li>                    <span><strong>Builds a good relationship with your prospects.&nbsp;<\/strong>You do this by sharing good content and promoting high-quality offers. You want to show your prospects that you understand their problems, you know the best solution to their problems, and that they can trust you.<\/span><\/li>\n<li>                    <span><strong>Establishes you as an expert.<\/strong> You do this by providing solid content with good solutions. This works especially well if you provide in-depth information and\/or information that your prospects aren\u2019t finding anywhere else.<\/span><\/li>\n<li>                    <span><strong>Closes the sale of your paid offer.<\/strong> Your initial email series should all focus on the same problem so that you can pitch the same paid offer within each email. Prospects don\u2019t buy the first time they\u2019re exposed to an offer \u2013 especially if they don\u2019t know, like and trust you yet \u2013 so an email series will build the trust while building their desire for your offer. Prospects don\u2019t buy the first time they\u2019re exposed to an offer \u2013 especially if they don\u2019t know, like and trust you yet \u2013 so an email series will build the trust while building their desire for your offer.&nbsp;<\/span><\/li>\n<\/ul>\n<p><span style=\"width: 100%;\"><a href=\"https:\/\/promotelabs.com\/vipdeals\/\" target=\"_blank\" data-kmt=\"1\" rel=\"noopener\"><img decoding=\"async\" alt=\"\" width=\"348\" height=\"290\" title=\"ListMonetizerPlaybook-350x250\" data-id=\"21306\" src=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2020\/08\/ListMonetizerPlaybook-350x250-1.png\" style=\"\" data-width=\"348\" data-height=\"290\" data-init-width=\"300\" data-init-height=\"250\" loading=\"lazy\"><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everyone seems to be looking for the perfect online business checklist that will give them the easy steps to autopilot money-making right away online. Read below and you will get right steps on building a hands-free (or as hands free as it gets) online business.To really understand hands free, let start with some perspective&#8230; This [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":26670,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1576],"tags":[],"class_list":["post-19834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-category","post-wrapper","thrv_wrapper"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Business Checklist &#8211; How To Build An Automated &#038; Profitable Sales Machine | PromoteLabs Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/promotelabs.com\/blog\/online-business-checklist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Business Checklist &#8211; How To Build An Automated &#038; Profitable Sales Machine | PromoteLabs Blog\" \/>\n<meta property=\"og:description\" content=\"Everyone seems to be looking for the perfect online business checklist that will give them the easy steps to autopilot money-making right away online. Read below and you will get right steps on building a hands-free (or as hands free as it gets) online business.To really understand hands free, let start with some perspective&#8230; This [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/promotelabs.com\/blog\/online-business-checklist\/\" \/>\n<meta property=\"og:site_name\" content=\"PromoteLabs Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-05T04:50:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-02T17:00:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/promotelabs.com\/blog\/wp-content\/uploads\/2022\/04\/Success-Checklist.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1521\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Corena Golliver\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Corena Golliver\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/promotelabs.com\\\/blog\\\/online-business-checklist\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/promotelabs.com\\\/blog\\\/online-business-checklist\\\/\"},\"author\":{\"name\":\"Corena Golliver\",\"@id\":\"https:\\\/\\\/promotelabs.com\\\/blog\\\/#\\\/schema\\\/person\\\/8da6f13f0666938f6fe816d3bc4eea0b\"},\"headline\":\"Online Business Checklist &#8211; 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