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Confessions-of-an-Advertising-Man
Confessions-of-an-Advertising-ManConfessions-of-an-Advertising-Man

Confessions of an Advertising Man

$19.95 $11.21 (as of January 15, 2017, 8:20 am)

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SKU: 9781904915379 Category:

Product Description

A new edition of the timeless business classic featured on Mad Men—as fresh and relevant now as the day it was written

 
“We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies, and pompous asses. We abhor ruthlessness. The way up our ladder is open to everybody. In promoting people to top jobs, we are influenced as much by their character as anything else.”  —David Ogilvy
 
David Ogilvy was considered the “father of advertising” and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the 1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy’s pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business.

Frequently Bought Together

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Additional Information

Author

David Ogilvy

Binding

Paperback

Brand

Brand: Southbank Publishing

Creator

Sir Alan Parker, Foreword

EAN

9781904915379

EAN List

9781904915379, 8601234649328, 8601404354670

Edition

REV ed.

ISBN

190491537X

Item Dimensions

950, hundredths-inches, 600, hundredths-inches, 70, hundredths-pounds, 60, hundredths-inches

Label

Southbank Publishing

Languages

English, Published, English, Original Language, English, Unknown

Manufacturer

Southbank Publishing

Number Of Items

1

Number Of Pages

192

Package Dimensions

90, hundredths-inches, 910, hundredths-inches, 70, hundredths-pounds, 600, hundredths-inches

Package Quantity

1

Product Group

Book

Product Type Name

ABIS_BOOK

Publication Date

2012-01-01

Publisher

Southbank Publishing

SKU

9781904915379

Studio

Southbank Publishing

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